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AI Mixologist vs. Human Bartender | WIRED

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Can people distinguish the taste between a cocktail generated by AI and one lovingly crafted by a human bartender? We challenged a group of bar patrons to submit their drink preferences in order to produce two unique cocktails for them to try. Watch and see which drinks align best with individual human flavor profiles: the precision of AI or the art of human craftsmanship.



Director: Sean Dacanay; Joe Pickard

Director of Photography: Dylan Bergeson; Sean Havey

Expert: Robert Gonzalez

Creative Producer: Wendi Jonassen

Line Producer: Joseph Buscemi

Associate Producer: Paul Gulyas

Production Manager: Peter Brunette; D. Eric Martinez

Production Coordinator: Fernando Davila

Casting Producer: Vanessa Brown

Gaffer: Cameron Nielsen

Sound Mixer: Greg Miller

Production Assistant: Zachariah Keiler-Bradshaw; Bria Light

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WIRED is where tomorrow is realized. Through thought-provoking stories and videos, WIRED explores the future of business, innovation, and culture.

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